Ford’s Latest Trademark Has An Intriguing Name



Automakers apply for new patent filings all the time, but only a few are worth highlighting. This is one of them. Late last month, Ford filed to trademark the name “G.O.A.T Modes” with the US Patent and Trademark Office. That’s right. Goat Modes. Sports fans will know that G.O.A.T typically stands for Greatest Of All Time but we’re not entirely sure that’s what Ford intends here as the patent filing didn’t clarify it.

What’s more clear, however, is that this patent involves “drive systems comprised of automatic controls for vehicle chassis and powertrain controllers, integrated as an integral part of a passenger vehicle.”

So, where and how could we see a future GOAT Mode?





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